You Don’t Know What You Don’t Know

Well, it’s tax time. I’m sure I don’t have to remind you of this.

What that means is that every time you drive near a tax preparation location you get banners, balloons, dancing Statue of Liberties, gorillas or lineups.

There’s a TV commercial that seems to be on all the time. It states something like, “I prepared my taxes online myself, then I took them to H&R block and they found a large deduction I couldn’t believe I missed!”. The tag line is:

H&R Block. You don’t know what you don’t know.

I like it. It’s catchy and it states an obvious truth that I realize every time I try to do things myself.

The professionals do it better.

When it comes to marketing and advertising, do you realize the amount of classes, degrees, on the job training, and research we (in this business) have done?!?

That’s why I chuckle when someone says, “I’m going to do it myself, it seems pretty easy”.

Well, I’m sorry, but, you don’t know what you don’t know!

  1. You can’t do it as fast as a Pro. We do this on a regular, full-time basis. We have to do it efficiently or we wouldn’t have a business. You may try to get it done right yourself, but you won’t do it as fast with the same results.
  2. You can’t do it as effectively. Every person who works in our studio has a 4-year degree. That’s committing to 4 years of intensive training for every aspect of this field. We know our stuff. Time after time, our clients tell us that we’re effective. We know what works!
  3. You can’t do it as professionally. Don’t you love when an acquaintance does something in their home (like a mural or woodworking project) and they’re proud of the outcome. but when you see it, you have to add those horrible 4 words… “for doing it yourself… it looks great!”. We work like servants for you, so you look great, grow your organization and get results. We’re a professional trade!

I realize that this sounds like a huge sales pitch — but even if you don’t consider PinPoint Creative Group, please, if you want the best outcome for your business (and who doesn’t?!), contact a professional agency. You’ll be glad you did!

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