
Why No One’s Listening to Your Church (4 Steps to Fix It)
You’re leading. You’re preaching. You’re promoting. But still… it feels like no one’s really listening. That’s not just frustrating; it’s
I love taking my kids to a fun outing and quizzing them at the end to find what they “got out of it”. Someone can experience the same things as another and hear or see something different. It’s all because we translate experiences through our own prism. It’s ultimately “what’s in it for me”.
Website design paradigms are constantly changing. Thanks in part to coding abilities and analytics (the ability to know what a person is looking for online). Since we realize what people are looking for, web designers and content developers (that’s you!) are trying to create “user centric” design.
One problem. Some people perceive that as “give people everything they want” but it’s actually “give people everything they need” in the manner that they want.
Get the distinction? It’s what we should be doing in the church.
People come to church to hear God’s Word (what they need); but we can’t get caught up on “how” they want to receive it. The method can’t be perceived as equal to the message.
The more we find out about the best way to deliver a message (so that it’s accepted and received well); the more we should want to create an effective delivery system. Especially on a church website (and also in our buildings).
Here are 3 tips:
My kids often miss a valuable component of our outing because they didn’t like the way it was presented. What a shame! I pray that we never allow our delivery system to stand in the way of the Gospel of Jesus Christ.
This post originally appeared in the Weekly Update for the National Association of Church Business Administration (NACBA). Mark MacDonald is a regular writer for this and other national publications.
You’re leading. You’re preaching. You’re promoting. But still… it feels like no one’s really listening. That’s not just frustrating; it’s
Julie Andrews sang it well in The Sound of Music: “Let’s start at the very beginning, a very good place
Excuse me, but who are you? Few questions strike deeper than this one: “Who are you?” It can feel affirming
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