25 Things Churches Should Stop Posting Immediately

Back in 2001, we launched Be Known for Something from the old Krispy Kreme test-kitchen and marketing offices in Winston-Salem, NC. Mark MacDonald had just moved to the United States after serving as Senior Creative Director for one of eastern Canada’s largest advertising and branding agencies.

We started with one goal: help churches communicate clearly so their communities listen. 

25 years later, the tools have changed, but the need for clarity hasn’t. 

That’s why our anniversary year (2026) is a perfect moment to look back, laugh a little, and learn from what we’ve seen.

These will feel painfully true. Shareable. And helpful.

1. Sermon graphics with too much text
2. Dark, grainy worship photos
3. Staff selfies with no context
4. Ministry flyers with 12 fonts
5. Long event descriptions
6. Last-minute announcements
7. Posters turned into social posts
8. The back of the worship leader’s head
9. Birthday shoutouts to staff
10. Out-of-focus kid photos
11. Slides full of clipart
12. Flyers without a call to action
13. Video thumbnails with random screenshots
14. Anything with Comic Sans
15. Pulpit photos with no story
16. Outdated event promos
17. Unedited sermon ramblings
18. Hyping an event that’s not that exciting
19. Anything that’s about the church and not the congregation
20. Vacation Bible School photos in December
21. Event reminders three times a day
22. Sermon graphics that all look different
23. Asking “Guess what’s coming?”
24. Social posts for only insiders
25. Anything not connected to your Brand Thread

When churches simplify, strategy wins, and their voice becomes clear.

Want to see all of our 25 Things series? Search for “25 Things” on our Articles page. 

As we celebrate 25 years of helping churches be known for something meaningful, these lists remind us how much ministry communication keeps shifting. 

But clarity, strategy, and a strong Brand Thread keep cutting through the noise.

If your church wants to communicate better in the next season, explore our Church Branding Package and browse our portfolio to see how we’ve guided hundreds of ministries toward a clearer voice and stronger impact.

We’re excited for the next 25 years! Let us know how we can help you Be Known For Something that matters.