
Church Branding 101: Manage Ministry Logos Without Confusion
Your church logo is more than an image. It’s the visual representation of your church’s thread, mission, values; and ultimately
A great church myth is “all Pastors are good communicators”. This sadly isn’t the case. Pastors may love Bible study, love God, and love sharing what God’s teaching them, but a lot don’t have good communication skills.
A good communicator works on their craft (on top of their subject matter). Ensuring that they engage, connect, and fully transport their ideas to another person or group in a compelling, motivating way. Some seem to do this naturally, but even after teaching Bible, speaking at conferences, and conducting workshops for almost a 20 years, I’m constantly trying to improve. I don’t get it all right, but I’m constantly learning and changing.
Here are 3 communication traits Pastors need to start practicing and improving:
Let’s commit to GREAT communications. Love your community and congregation; engage them for the Kingdom.
Your church logo is more than an image. It’s the visual representation of your church’s thread, mission, values; and ultimately
What does your church look like? The outside of your building, the inside. Or what about the service? Can you
Everyone is known for something once they’ve had interactions with a community. Who you “are” in their minds is an
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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