
5 Ways to Engage Students During the Summer Break
As summer approaches, students might anticipate the break, but Student Pastors may feel concerned. When activities pause, students tend to
Often, because church communicators are required to lock down a brand, control messaging, and control ministry leaders, we become negative sounding: “No, you can’t do that”, “stop writing things like that”, “you can’t use that color”, “sorry, the logo can’t be used in that manner”, “no, social media isn’t an advertising channel” and the list goes on and on. We can sound so negative.
A good communicator will concentrate on ENABLING ministry and not discouraging it in a negative fashion. Except — when it comes to these 3 negatives that every person, church, and organization needs to be aware of in order to have effective communication. An effective communicator has to use these 3 things carefully to emphasize their brand:
Should you ever stop after doing these 3 negatives? Never. They need to know that the Holy Spirit is ever present in order for them to defeat the things keeping them from a victorious life. And you are known for communicating that hope in a constant reminder of that Power that lies within every believer.
Simply communicate the negatives, then remind them of your positive brand thread (that’s what you want to be known for). This is the power of effective communication.
As summer approaches, students might anticipate the break, but Student Pastors may feel concerned. When activities pause, students tend to
Your church logo is more than an image. It’s the visual representation of your church’s thread, mission, values; and ultimately
What does your church look like? The outside of your building, the inside. Or what about the service? Can you
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
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