5 Do’s and 5 Don’ts of Church Communication During the Holidays
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
Often roles of the communication director are discussed when communication goes wrong or the congregation isn’t aware of what’s going on. Even more importantly, when your community is ignoring ministry activity that should interest them.
If the budget allows, it’s certainly worth hiring a part-time or full-time communication director to tackle this challenging job. Times have changed, with increased channels, tools, and noise that need addressing with professionally crafted messaging that works well with systems. Most average-sized churches can easily keep someone busy with needed work.
Don’t have a budget? Then you can search within your congregation for someone willing to help. But, honestly, the amount of work, standards, and requirements, demand a lot on a volunteer. Well played, the foundational roles of the communication director can be fulfilled by a volunteer with the proper oversight.
Here are the 3 roles of the communication director that encompass most day to day tasks:
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
The church branding essential for communication can be summed up in this fun phrase: matchy matchy. In fact, there are
Daily tasks become less special each time someone does them in succession. Doing something once a week can even become
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
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