
Change: When It Helps and When It Hurts Your Church
At the close of every season, wise leaders pause to reflect. They celebrate what’s been accomplished, identify what worked well,
Everyone wants to be found. It used to be that an organization would just post an ad in the telephone directory. Or in the newspaper if they had extra dollars. All to be found.Then some communities added another telephone directory. People would ask us which one is the most effective. It got confusing. But those were the good ‘ole days.
Now the internet enters the picture.
What’s the best way to be found online? How do people “find” you or your website? For the most part, people will find you by searching (using google, bing, yahoo, etc.), they’ll be referred by another site who likes you (facebook, a friend’s website, etc) or by typing in your direct address. Each of these areas have to be addressed. Search my blog for SEO for more about search engines. But for the other two? Here’s 3 steps for getting people to “find” your website:
It’s all about being a good sales person. Give them benefits and they’ll want the features or details.
IMPORTANT: Make sure your website has great content, looks great and communicates your brand before you do this. Everything has to communicate in unison for all this to work. Need help? Contact us for a cost-effective package.
At the close of every season, wise leaders pause to reflect. They celebrate what’s been accomplished, identify what worked well,
Every week families arrive at church. They walk through the main doors and head down familiar paths toward “their” seat.
When a legal expert asked Jesus, “Who is my neighbor?” it followed the command to “love your neighbor as yourself.”
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