
3 Tips For Summer Church Communications
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
As I write this, I’m watching a TV news report about the oil slick off the coast of Louisiana. It’s huge and seems to be growing every day. And so are the press releases, news reports, spin, etc. It’s hard to say how this will all end.
BP (British Petroleum) had this unprecedented disaster/explosion on one of their oil rigs, and they are in trouble. President Obama finally viewed the potentially devastated area today and in his press conference he mentioned BP over and over again. He’s squarely pointing the blame on their shoulders. Ouch.
So, what happens if your business is involved in a bad news story? Such as layoffs or a product recall or worse. Or it could even be a good story for that matter! What should you do?
It’s important for you to take control of the media (and the story) as much as possible:
PR is a very important part of business. It’s the best way to get a good story out — or control a bad story. And the impact is worth about 3 times what advertising does. Especially with a well coordinated campaign that works in conjunction with advertising.
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
Church Rebranding, it’s all the rage. And it’s a great trend. In fact, if you haven’t branded or rebranded in
Everyone starts out in a field and seeks to learn from those around them. Eventually leadership sees skills that are
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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