
Church Fall Launch: 3 Steps Every Pastor & Communicator Needs
We’re about one month away from your church’s fall ministry launch. It’s prime vacation time, and you’ve earned a break,
As I write this, I’m watching a TV news report about the oil slick off the coast of Louisiana. It’s huge and seems to be growing every day. And so are the press releases, news reports, spin, etc. It’s hard to say how this will all end.
BP (British Petroleum) had this unprecedented disaster/explosion on one of their oil rigs, and they are in trouble. President Obama finally viewed the potentially devastated area today and in his press conference he mentioned BP over and over again. He’s squarely pointing the blame on their shoulders. Ouch.
So, what happens if your business is involved in a bad news story? Such as layoffs or a product recall or worse. Or it could even be a good story for that matter! What should you do?
It’s important for you to take control of the media (and the story) as much as possible:
PR is a very important part of business. It’s the best way to get a good story out — or control a bad story. And the impact is worth about 3 times what advertising does. Especially with a well coordinated campaign that works in conjunction with advertising.
We’re about one month away from your church’s fall ministry launch. It’s prime vacation time, and you’ve earned a break,
How can it be? It’s almost the fall and once again many churches realize they have the same communication system
The world has changed. Attention spans have recently been documented to be shorter than a goldfish. In our work and
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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