
5 Ways to Engage Students During the Summer Break
As summer approaches, students might anticipate the break, but Student Pastors may feel concerned. When activities pause, students tend to
All this talk about branding and the church. Is it really that important? Is it totally new talk and thinking? Is it all crazy or is it necessary?
Perhaps the words sound too business-based and not ministry-based. Perhaps the idea seems contrary to the Bible.
Church branding is not new, although the words may be to you. Really, it’s becoming known for something. Like Jesus said in John 13:35, “By this everyone will know that you are my disciples if you love one another”. It’s strategically selecting something that will attract. Perhaps that’s why Paul knew in 1 Corinthians 13:13 that we can get caught up with faith, hope, love, and many other concepts for that matter; but love is the greatest. Jesus and Paul wanted the Church to be known for love.
Therefore, your local church needs to decide how you want to be known. Yes, for love, but you need to present love in different ways to be noticed in your community. Here are 4 beginner branding tips to getting started:
It doesn’t stop there. Your website, social media, bulletin, posters, and other communications must live your brand. But it’s all a waste if your brand does not point to Jesus and His mercy and grace. All your ministries need to be attached to your brand, and your brand needs to be attached to your Savior.
As summer approaches, students might anticipate the break, but Student Pastors may feel concerned. When activities pause, students tend to
Your church logo is more than an image. It’s the visual representation of your church’s thread, mission, values; and ultimately
What does your church look like? The outside of your building, the inside. Or what about the service? Can you
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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