
Why No One’s Listening to Your Church (4 Steps to Fix It)
You’re leading. You’re preaching. You’re promoting. But still… it feels like no one’s really listening. That’s not just frustrating; it’s
A communication persona is a focused community group that you’re targeting with a particular message based on a stereotypical description that encompasses their needs, concerns, and goals.
Your church needs to define them. It’s the easiest way to connect with your community!
To successfully reach people with a product, ministry, or service, persona descriptions help you hone your message in their group so it’s received properly. It can even keep you on the path to reaching them with the Gospel.
Trying to reach everyone? You’ll rarely accomplish the goal. Instead, aim at a smaller defined persona group (or groups) and you can shape your message so it’s received properly and change the perception of who you are and what you have to offer.
There are 4 requirements for your personas though:
You’re leading. You’re preaching. You’re promoting. But still… it feels like no one’s really listening. That’s not just frustrating; it’s
Julie Andrews sang it well in The Sound of Music: “Let’s start at the very beginning, a very good place
Excuse me, but who are you? Few questions strike deeper than this one: “Who are you?” It can feel affirming
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