06 Jan Audience, Communication Strategy, Content STOP Abbreviating (Plus 7 Other Content No No’s) January 6, 2020 By BKFS Content. Content. Content. Effective communication relies on the content more than the channels. But many churches want ... Continue reading
16 Dec Audience, Communication Strategy, Community, Personas 4 Requirements for Personas December 16, 2019 By BKFS A communication persona is a focused community group that you’re targeting with a particular message based on a stereoty... Continue reading