Did Jesus have a brand? (Spoiler: Yes. Your Church should too)
If you think branding is too corporate for the Church, you’re not alone. Many pastors resist this idea until they realize Jesus was the ultimate example of branding done right. He didn’t have a logo or a color palette, of course. But He consistently communicated His identity, mission, and values...
Start at the Beginning: 3 Steps to Create a Strong Church Brand
Julie Andrews sang it well in The Sound of Music: “Let’s start at the very beginning, a very good place to start.” When it comes to church communication, that’s exactly what we need to do. Before you design another flyer, post on social media, or update your website, you need...