More and More. People are Reading Less and Less.

I can still remember my Mother telling me to “turn off the TV and read a book”. I think she truly believed that my brain was turning to mush. And that the TV literally sucked brain cells that only a book could replenish. During a recent conference I blurted out “no...
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1 Guaranteed Way to Website Failure

I watched someone loading their car at IKEA. They put several small boxes in first to “try and fill the nooks and crannies”. Having packed a car many times in the past, I envisioned a large stamp reading “Failure” stomped onto their attempt. Even before it was completed. You have...
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