What Easter reminded me about Marketing
It’s Easter weekend. I find it interesting that we all have different traditions in our families. We were raised with getting Easter candy (large chocolate bunny and eggs sitting next to our plate) when we got up for Easter breakfast. No mention of the Easter bunny -- we knew who gave the candy to us.
Of course, because of our strong Christian background, our family centered on the death and resurrection of Jesus Christ. Our church usually did a cantata presentation which we were all involved in since my Mom played the piano and my Dad was the AV guy at our church.
Thinking back at all my years at home, I don’t remember an Easter dinner. Strange. I remember other special...
Are you Unique?
I overheard someone on Friday in the Dallas airport (while I was enjoying a short enjoyable burst of people-watching waiting for my flight) say, “You are one-of-a-kind!.” The recipient laughed and gave the look of, “If you only knew!”
I’m always amazed at some of the things we say to each other. Do we really mean them? Was that lady really one-of-a-kind?
I guess if you look at the fact that she’s a human, it would disqualify her as unique. And even if you looked at her as female, or african-american, or a traveller, it wouldn’t allow her to be pegged as unique.
Unique is such an interesting term. It means that NO ONE else or thing is EXACTLY like the person or...