Are Church Emails Worth the Effort?
A church recently lamented that they only have a 14% open rate for their emails. Plus their click-through rate was extremely low. Their church communicator was wondering, “is it worth the effort?”
It’s a great question. It’s a bigger issue though. Much like a parent who’s telling their teenager something, if...
Protect Your Communication Mode (or Lose It!)
Remember when we had to write letters in order to communicate? We’d send a letter, wait several days, then hopefully receive a reply in the mail. Then there was fax correspondence. Now email and texting. The modes keep changing (even when most of them are still around).
Which should you...