20 Surprising Things From 20 Yrs of Church Branding (Part 2)
Here are the final 10 of the 20 other surprising things I learned over the 20 years since starting my Be Known for Something agency for church branding and communication strategy.
Wait. You missed the first 10? They’re posted here.
Focus is lacking in most churches. Along the way, churches started...
20 Surprising Things From 20 Yrs of Church Branding (Part 1)
August 2001, 20 years ago, a very naive Canadian moved from a big secular agency job to the US to work for churches. I was switching audiences: Canadian to American and businesses to churches. Why was I naive? Because I didn’t fully understand that the church focus would be quite...