
3 Tips For Summer Church Communications
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
Awhile back, after almost a decade of going regularly to the gym, I took 6 months off. Fortunately, I returned after realizing my clothes were strangely shrinking. I was drifting away from being fit.
During my break, I discovered if I didn’t workout daily and continued to eat what I’m accustom to, I would change (FYI: physical growth is not the same as spiritual growth).
When I returned to the gym, I noticed the same people there; and it hit me that there are 3 distinct groups at the gym:
The church is like the gym. Like physical change at the gym, people realize they need something different in their spiritual lives. Church has a solution to offer! People start attending and want benefits. You have three similar groups:
It’s so critical to identify these groups. At the gym, you can imagine how differently you need to talk to each of the groups to motivate them and keep them attending regularly. Your church also needs to identify the groups so you can communicate differently to them.
And when they choose to leave? Be sure to keep the communication relationship intact. They’ll eventually realize they’re getting spiritually flabby — and they’ll respond to your invitation to return.
It’s good to get back into shape. Physically AND spiritually. Let’s do it. Together.
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
Church Rebranding, it’s all the rage. And it’s a great trend. In fact, if you haven’t branded or rebranded in
Everyone starts out in a field and seeks to learn from those around them. Eventually leadership sees skills that are
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
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