5 Do’s and 5 Don’ts of Church Communication During the Holidays
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
Our church presented their Christmas Musical this weekend. Again, I was blessed to assist with the content. It was back in the summer that I found out the theme; and it was on our vacation to Canada that my son and I discussed how to make the theme of “gifts” work.
Concepts are difficult.
It reminds me of the times my Mom used to ask me to “draw something”. I used to sit there for what seemed to be hours trying to think of something to draw. Then I’d beg her to tell me a theme. “Draw something on your desk.” Then everything was so much easier.
How do I get past the “spinning” stage of concepting?
Here are 3 steps I try to follow:
Details were added, including a huge backdrop of really large gifts that could be color-controlled from behind. Again to emphasize the smaller backdrop being assembled.
Thanks to an incredibly talented church; someone wrote a superb drama to tell the story and allow the concept to evolve. Then hundreds of people presented, acted, directed, sung and worked out the complexity of the technical (whew!). It’s all a blur. And the “whole” plays down any small role I had. God used us all.
5 performances later, thousands attended, and God used my “gift” to point to His Gift.
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
The church branding essential for communication can be summed up in this fun phrase: matchy matchy. In fact, there are
Daily tasks become less special each time someone does them in succession. Doing something once a week can even become
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