
Change: When It Helps and When It Hurts Your Church
At the close of every season, wise leaders pause to reflect. They celebrate what’s been accomplished, identify what worked well,
Church communication is NOT all about the tools. It’s more about content. It’s like saying that every church needs a Sunday service but not creating engaging components in the service.
Your church needs to build content regularly that engages your congregation and attracts your community (when they are considering a local church).
How does someone in a church communication role do that?! That’s the issue. Most churches have content creators (Pastors, Teachers, Deacons, etc.) so Communicators need to repurpose and edit existing content. Then the original content will be familiar once they attend.
A sermon is a piece of important content that should be extended as part of your church social strategy. Here are 5 ways to repurpose a sermon on your social channels — to encourage engagement and attraction:
At the close of every season, wise leaders pause to reflect. They celebrate what’s been accomplished, identify what worked well,
Every week families arrive at church. They walk through the main doors and head down familiar paths toward “their” seat.
When a legal expert asked Jesus, “Who is my neighbor?” it followed the command to “love your neighbor as yourself.”
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