
Church Fall Launch: 3 Steps Every Pastor & Communicator Needs
We’re about one month away from your church’s fall ministry launch. It’s prime vacation time, and you’ve earned a break,
We’ve all heard the talking heads on TV. The American economy is a disaster. The “r” word is tossed around like a volleyball at the beach. There seems to be a delight in talking about the American dollar dropping. Not to mention the cost of gas. All the Morning news shows wrap their entire morning around the run for President and the economy. They know what sells. It seems we delight in the terrible. We want to know more about scandals. About disasters. About the terrible things a campaign says or does.
Then, I picked up our local newspaper yesterday, and in the second section, page 8, there’s a headline that says North Carolina’s economy is growing. Jobs are added. Shouldn’t that be front page news? This is great for our state! So why does this happen? Why do we bury good news and highlight bad? I’d love to hear your ideas. What does it mean for marketing and PR? Especially for Ministries and Churches.
The church has a lot of good news (gospel) to share. Most of our stories are uplifting and inspirational. So how do we get attention?
Let me suggest 3 observations and recommendations:
The best news (for us) is that the Bible says that those who worship God, “Bad news won’t bother them; they have decided to trust the Lord”(Psalm 112: 7 CEV). So stop letting bad news get you down, start trusting in our God, and start working “their” system to get good news out. How about you? Leave me some comments. What do you think about the predominance of bad news stories? How have you overcome them?
We’re about one month away from your church’s fall ministry launch. It’s prime vacation time, and you’ve earned a break,
How can it be? It’s almost the fall and once again many churches realize they have the same communication system
The world has changed. Attention spans have recently been documented to be shorter than a goldfish. In our work and
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
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