
3 Tips For Summer Church Communications
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
Jesus, in His earthly ministry, couldn’t preach to everyone; so, He practiced preaching to personas. He knew His local audience! And then, what He said reached a greater audience.
Can you preach to everyone? No. You need to know your local audience, get their attention, and then preach God’s Word. And thanks to digital tools, you’ll reach a greater audience as God’s Word has a way to exceed expectations!
What are Personas? A stereotypical description of a particular audience segment.
Note: Knowing your audience personas doesn’t mean watering down scripture or changing the Biblical message. Rather, it’s about creating content that’ll be heard. Preaching to personas is a scriptural principle and an effective way to impart Godly wisdom to a World who’s mostly stopped listening to the Church.
Trying to preach to everyone? Impossible. Instead, preach to most. Here are the 4 steps:
When I’ve taught Sunday School classes, I’m always amazed how attendance fluctuated very little each week yet we had different
Church Rebranding, it’s all the rage. And it’s a great trend. In fact, if you haven’t branded or rebranded in
Everyone starts out in a field and seeks to learn from those around them. Eventually leadership sees skills that are
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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