Evaluating Church Content Before Communicating it (6 Questions)
Content is everywhere! In fact, there’s more content pushed to us than we can possibly consume. That content noise is forcing many to ignore and skim. And if you have a poor track record of bad content, your congregation will be even more apt to skip it.
That’s when you, as a church communicator hears “I wasn’t aware of that”. Even after pushing the content in an email, the worship guide, the announcement slides, in a social media post, and listed in your online church calendar. There has to be a better way that’s not quite so exhausting.
Here are 6 questions to ask yourself when evaluating church content before communicating it:
Is there any confusion? Often, since you’re so close to the...
Communicating to Make Your Church a 7-day Destination
As a ministry leader, your church facility is more than just a place of worship on Sundays. It should be a vibrant hub that serves the community seven days a week. Transforming your church into a 7-day a week destination is not only a great vision but also a mission that requires effective communication. Here are four communication tips to help you achieve this goal:
1. Create an Engaging Church Brand Identity
Your church's brand identity should set you apart in the community. It's the first step in making your church a 7-day destination. To start doing this effectively:
Discover Your Unique Identity: Reflect on your church’s uniqueness. Define your mission and values clearly. Then discover a useable 3- to 5-word thread that...