Communication Knows about the Year of Unknowns

5 Communication Knowns about the Year of Unknowns (2021)

2020 has proven that the only consistency in life is that we should expect change. And our definition of “change” certainly broadened in the last 12 months! Looking to 2021, we know that we don’t know. It’ll be a year of unknowns. After working 30+ years in communication, here are 5...
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Avoid Category Exhaustion

Caution: Church Avoid Category Exhaustion! (5 Ways)

An attractive church brand is known for something that’s beneficial. Of course a church is needed because it speaks to our spiritual deficits. Plus it’s a fellowship of Christ-followers who wrestle with similar issues all while loving neighbors as Christ loved us. But everyone doesn’t know that. Jesus said we’d be...
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