Why a Church needs Marketing (4 Reasons)
“We don’t need marketing, we’re a church!”, said the Pastor. Sure, it was awhile ago but it was said with such intensity that it rattled me. Is marketing wrong?
Does the Church need marketing? The short answer: YES!
Many people think that marketing is just for businesses and leads to profitability. Well,...
Test: Is Your Logo a Good Visual Brand? (7 Questions)
All great brands have memorable logos. Your thread, positioning statement, or tagline, is REALLY your brand — but a logo is critical in our visual world. That symbol and stylized words quickly attract attention, remind of what you’re known for, and establish a link to an emotion, trend, or style....