Winning Church Essential: Speed to Benefit
Everyone knows how to win a running race. Be the fastest while following the rules. But do you know how to win a church communication race? Many don’t know what a win even looks like!
It’s getting your audience to the finish line (what they’re looking for) as fast as possible.
In...
Calm Down (Communication Design, That Is)
Marketing communication is tough. There’s so much to say and people are only half listening or reading.
After 3 decades of professionally designing and communicating, I’ve identified the main problem. Our communication is often delivered in a busy, non-organized, and complicated design.
So, calm down. Please. Or risk never being...