25 Church Communication Mistakes We’ve Seen (And How to Avoid Them)
Back in 2001, we launched Be Known for Something from the old Krispy Kreme test-kitchen and marketing offices in Winston-Salem, NC. Mark MacDonald had just moved to the United States after serving as Senior Creative Director for one of eastern Canada’s largest advertising and branding agencies.
We started with one goal:...
Church Communication: 3 Shifts for How People Listen Today
Church communication often feels like fishing.
Years ago, while traveling on a summer vacation, my parents pulled over beside a quiet lake so our family could stretch our legs. My brother and I probably needed the break as much as my parents did.
My dad suggested we go fishing. He pulled a...