Cheap Church Branding: Why a Knockoff Brand Doesn’t Work.
Don’t be a knockoff brand. It rarely works as you’d think it would. Especially for a church!
But isn’t the Oscar Wilde quote, “imitation is the sincerest form of flattery” true? Well, from the imitated vantage it is. You probably want people to imitate you! But for the brand imitator, it...
Leaders: 5 Critical Things You Must Say Every Time
Many are talking. This communication noise distracts from hearing you or even wanting to listen to your message. Being a leader is tough.
Perhaps you’re a Pastor, a speaker, a consultant, or a salesperson. You need to encourage people to want to listen to you. Or they’ll ignore you as part...