The Basics: What’s a Communication Strategy?
A communication strategy is essential. When left uncontrolled, church communication spirals into “we do what’s right in everyone’s mind”. And when every ministry runs its own communication playbook, it creates a chaotic, noisy, and ineffective stream of messaging that’s ignored.
Your communication must be controlled by a pre-determined and pre-approved communication...
10 Church Communicator Personalities (Check the Mirror)
I’ve always been fascinated by people. In fact, my college psychology courses established the understanding that we mostly tend to do similar things while typically resistant to changing ways.
Accountability meetings declare that understanding and recognition is a huge step towards improvement. From decades of working with comms, here’re personalities...