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6 Tips for Growing Your Church with Digital Marketing
Churches have discovered the power of digital marketing. Many ask, “How do we grow our church ministries online authentically and
Every week you have families arriving at church. They walk through the main doors of your building and follow the same path that they usually take to “their” seat.
I regularly do church mystery visits in order to get an impartial feeling for a congregation. I attend each Sunday service, and I’m surprised about my compulsion to sit in the same seat for different service times. We love routine.
Our regular attenders love routine, as well as the church staff. Our greeters/ushers fall into a regular routine too. This is your comfortable church world!
Entering this routine are your visitors. People who don’t know the routine feel very out-of-place. Everything seems totally different.
Be careful that your greeters don’t appear to be scripted volunteers acting overly friendly. Where they’re standing in a line at the main doors looking like “paid” help. This overwhelms visitors and feels awkward breaking through the welcoming barrier. It’s better for your greeters to be in various areas of the church and feeling more organic.
When greeters feel like they’re everywhere, more congregants will mimic them. This is all a good thing! The whole church needs to be trained to be greeters, breaking out of their routine; and truly promoting an authentic community of believers. Connectors and greeters.
Here are church greeter tips that must be trained:
Church greeters are essential in the life of your church. They’re the face of your ministry and therefore need to be taught properly how to make everyone feel welcomed and comfortable learning the regular routines of your church.
Churches have discovered the power of digital marketing. Many ask, “How do we grow our church ministries online authentically and
Church branding and communication are often overlooked, yet essential for engaging your congregation and reaching your community. Pastors shoulder the
Digital Marketing can grow your church this year. Remember when we relied on the Yellow Pages for bring people in?
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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