4 Basic Steps to Creating a Brand Standard
Your church brand is important. It’s what you’re known for and a great specific reason why someone may consider choosing your church.
Controlling that messaging and your visual will establish the brand and maintain it. It’s essential to lock this control down into a document so others can be held...
Protect Your Communication Mode (or Lose It!)
Remember when we had to write letters in order to communicate? We’d send a letter, wait several days, then hopefully receive a reply in the mail. Then there was fax correspondence. Now email and texting. The modes keep changing (even when most of them are still around).
Which should you...