How Many Times?

We are asked fairly frequently, "How many times should we contact our customers"? Remember the "old" days when "touching a customer" meant running an ad in the newspaper, mailing out direct mail cards, a 30 second radio spot, or having a sign in front of your store. All those are still valid...
Continue reading

Catalyst 2009 Here I Come!

I've been going to Church conferences for years and I have the privilege to speak at many of them. I'm always amazed at the people I meet. Genuinely interesting folk who love the Lord and want to be around other believers. For a few years, I've heard a lot of great...
Continue reading