Your Church Brand can Learn from Cattle Branding
Branding originated with cattle farmers who wanted to make sure others could distinguish their cattle from others when they roamed together in a field. They used a hot iron to mark them. Ouch.
Church branding is the same, but thankfully different. However, several principles are similar.
The logo needs to be unique....
The Secret to Reconnecting with Community
Ever had a relationship that slowly fell apart? Perhaps you’ve said, “we used to be close, but I’m not sure what’s happened”.
Churches need to reconnect with their communities. The communities around us are growing at a faster rate than our churches. 80% of churches aren’t even growing at all!
Churches...