4 Required Church Website Images
In today’s digital landscape, a local church understands they need a web presence. Whether that’s a social media page or
Have you ever noticed a business, restaurant, or church only after needing its services, despite passing by it daily? This is called “location blindness”— when people tune out things they don’t think are relevant or needed. The more noise, the more blindness. And we live in that world today! Let’s take a look at why this happens, especially for churches, and how you can overcome it.
1. Lack of Immediate Need
When people don’t need your ministry immediately, they filter it out. Churches, for example, often go unnoticed when people don’t feel an immediate felt spiritual need.
Solution: Try and Stay Relevant Year-round
2. Blending In With Other Churches
If your church doesn’t stand out differently from others, people won’t notice you. They’ll just be aware of “all the churches” in your community. And often ignoring all of them.
Solution: Clarify Your Church Brand
3. Lack of Emotional Connection
People remember brands that make them feel something. Without an emotional tie, your church is easily forgotten.
Solution: Share Stories Regularly
4. Information Overload and Noise
In a world full of distractions, your message can easily get lost in the noise. When overwhelmed, people may develop location blindness as they concentrate on things they know.
Solution: Simplify Your Message
In today’s digital landscape, a local church understands they need a web presence. Whether that’s a social media page or
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
The church branding essential for communication can be summed up in this fun phrase: matchy matchy. In fact, there are
Discover your thread®. Be Known for Something® relevant and needed. Pastor, control your church brand and be heard again.
– Discover Your Audience
– Build Your Brand
– Communicate & Be Heard
Communicate so your congregation & community pays attention to your website, social media, & email!
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