Pastor: 3 Essentials for Your Website Bio
Your congregation visits your website more than your community will. But both audiences are important. And where they look on your website is critical since both audiences look for different reasons.
Often your congregation clicks on your staff (or leadership) page to identify who’s in charge, additional personal details, and how...
Signs that Your Church Brand isn’t Working
What exactly is a church brand? It’s more than your logo — although your visual brand is the “outfit” your church brand wears. So what is it then? It’s the controlled promise (or story) that is consistently spoken so your congregation understands why they attend. It should be compelling, needed,...