Calm Down (Communication Design, That Is)
Marketing communication is tough. There’s so much to say and people are only half listening or reading.
After 3 decades of professionally designing and communicating, I’ve identified the main problem. Our communication is often delivered in a busy, non-organized, and complicated design.
So, calm down. Please. Or risk never being...
4 Must-Dos before Posting on Social Media
I post regularly to social media and train churches how to create a strong brand presence that engages on social media. It seems like only a few days ago that we were trying to convince churches that they needed to be on social media, and now most churches are posting...