3 Reasons You Need Communication Coaching
Have you wondered why sports teams need coaching? Can’t the team members get together and decide what they should do? Anyone who serves on a committee, a team, or a board knows that every group requires a person to be in charge.
That’s why there’s a person leading communications at your church, right!? And most have someone “over” them in a senior leadership capacity. That may even be you! Isn’t that enough?
I don’t think so. Having worked in communications for more than 3 decades, I’ve watched communicators who are lone rangers and those who lead different-sized teams. I’ve also done both myself! From that experience (and in full disclosure, from now being a communication coach), I believe that the value of...
Pastor, What Should You Be Known For?
While scrolling on social media, you’ll see name after name on your wall. You probably don’t have to read their posts to know the probable content they’ve written. Everyone’s known for something.
Mention a well-known Pastor and you can probably name their book theme or what they’re known for. Rick Warren: Purpose Driven. Joel Osteen: Positiveness. Gary Chapman: Love Languages.
Then there are other leaders who can’t get traction with an audience because they seemingly do everything well. If their congregation is questioned, there are so many different reasons people follow, that no one thing stands out. A leader should want to narrow down the benefit they’re known for. To a thread.
Your thread should be based on what your potential audience is...