One Math Equation You Need for Easter Communications

20% of the community is “undecided” whether they’ll attend church this Easter. Take a few moments and calculate that for your local church to put it into perspective: _________ (total population within a 20 minute radius of your worship center) x .20 = _________ (the staggering total in your community that “may” go to church this Easter) Sobering isn’t it? For example, if you live in an area that has 80,000 people within the driving distance to your church and you multiply by .20; you discover that about 16,000 people may consider going to church. Can you seat them all if they arrive at your door? Of course, they won’t all show up. Why? Some will not be convinced to do it because: They don’t know the...
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