Communication Strategy

Deal or No Deal

Saturday morning, bright and early, I arrived at an NBC casting call for the popular game show, Deal or No Deal. It was 6 am and quite cool (about 39F) and the line had started to form the day before at noon. The line, according to local media, was...
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Communication Strategy

Marketing is like a Wedding

Recently I had the opportunity to talk to Wedding Professionals of the Triad (North Carolina). I was flattered, as I am anytime someone actually wants to listen to me, but I wondered how I could be relevant to them. Then, with my laptop and discussions with the talented people I...
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