The Basics: What’s a Communication Strategy?
A communication strategy is essential. When left uncontrolled, church communication spirals into “we do what’s right in everyone’s mind”. And when every ministry runs its own communication playbook, it creates a chaotic, noisy, and ineffective stream of messaging that’s ignored.
Your communication must be controlled by a pre-determined and pre-approved communication...
Leaders: 5 Critical Things You Must Say Every Time
Many are talking. This communication noise distracts from hearing you or even wanting to listen to your message. Being a leader is tough.
Perhaps you’re a Pastor, a speaker, a consultant, or a salesperson. You need to encourage people to want to listen to you. Or they’ll ignore you as part...