05 Feb Audience, Communication Strategy, Personas, Thread Read in Case of Emergency Posted by BKFS February 5, 2018 Driving to the gym this morning, a Red Cross radio commercial promoted emergency tips and ended the spot with “download ... Continue reading
25 Dec Audience, Personas, Thread Change is a good thing. Change is a bad thing. Posted by BKFS December 25, 2017 At the end of a season, good leaders look back and realize what’s been accomplished. And quickly identify what went well... Continue reading