Vision and Mission Statements Fail

5 Ways Church Vision & Mission Statements Fail You.

Most pastors understand the importance of their church vision and mission. These statements hold key church leadership onto a path with a clear destination. They’re critical! Most churches invest into several months of internal investigation, soul-searching, and artistic crafting, in order to pen the perfect vision and mission statements. Some...
Continue reading

Who Else Wants a Web Visitor to Attend a Church Service?

Effective marketing, promotion, or advertising is designed to motivate someone to improve, acquire, or move. Often to get people into your store. Now the world is changing. Many businesses and organizations understand that getting someone through their doors is not the ultimate end goal.  Why? Because, over the last decade (and...
Continue reading