Crisis Communication Plan

5 Reasons Every Church Needs a Crisis Communication Plan

Every church needs a crisis communication plan to get leadership on the same page before a negative story is even written. What is the best-case scenario for a church that takes the time to craft a crisis communication plan? It’s never used.  However, it doesn’t take a lot of research, Google...
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Church Marketing

Does a Church need marketing? (maybe it doesn’t)

Is marketing, branding, publicity, or advertising something that most churches should be doing? Or should a Pastor be concerned about these practices? How do the timeless principles of the Gospel meet the enormous challenges of our current culture? It’s not a simple answer. Let’s examine the necessity of marketing for...
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