5 Do’s and 5 Don’ts of Church Communication During the Holidays
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
Social media is everywhere. People love the interaction and the “rewards”. Lately, I’ve been playing with FourSquare.
Recently, I checked in (via mobile app) at a busy airport. It told me that 87 other people had checked in too.
I started thinking, wouldn’t it be fun to add this “fun” to your church! In fact, you may be surprised that people are already “checking in” to your campus.
Wanna check? Load the app, register, open the app to check in and it’ll suggest places around you (thanks to GPS). Chances are your church is already listed. It’ll tell you how many have checked in in the past (or currently). You can browse this list and “follow” any of them you want.
If your location is not listed, you can add the church quite easily.
Another cool thing: FourSquare knows who has checked in the most times; and grants that person the title of “mayor”.
Starbucks oftentimes will grant a discount for anyone showing that they are “mayor” of their local establishment.
IDEA: What could you do? Think, what is a “pain” in your church that you could solve as an award (ie. convenient parking spot, first in line at a Church Supper, special seats in the auditorium, etc)
I’m sure you’re thinking about someway to “benefit” them. What about a personal letter from the Pastor thanking them for being the mayor (and maybe a gift card to local restaurant?). Ah, ideas keep churning in my mind….
The holiday season is a perfect time for churches to connect with the congregation as well as potential first-time guests.
The church branding essential for communication can be summed up in this fun phrase: matchy matchy. In fact, there are
Daily tasks become less special each time someone does them in succession. Doing something once a week can even become
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