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About BKFS

Be Known For Something that matters. For 25+ years, we've been the go-to national voice for church communication strategy, church branding, and church clarity.

Step 3 to Church Failure: Critical Turning Point

The first 2 steps occur with little change in "performance". The Church is booming and exciting when Step 1 happens. During Step 2 there's a slight (often un-noticed) slowing of success. Then Step 3 happens and near the end of this step things really slow down and sometimes plummet. If you've missed...
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Is It Time to Hit the Reset Button?

What a year this has been! Now Newsweek and CNN declares “The Recession is Over!” Well, not so quick. There’s a problem with this wonderful statement. Upon reading or hearing this wonderful news, most people expect that we’re “back to normal”. And we’re not. Unemployment is still high. People are just barely...
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