25 Church Branding Myths Still Hanging Around
Back in 2001, we launched Be Known for Something from the old Krispy Kreme test-kitchen and marketing offices in Winston-Salem, NC. Mark MacDonald had just moved to the United States after serving as Senior Creative Director for one of eastern Canada’s largest advertising and branding agencies.
We started with one goal:...
Church Marketing: 4 Ways to Reach More People
Church marketing helps people discover hope before they ever walk through your doors. Every week, pastors preach faithfully, volunteers serve generously, and churches invite their communities to join them. Even so, many leaders wonder why fewer people seem to notice.
The Gospel remains just as powerful today as it has always...