Church Communication Metrics: 5 Key Shifts

Pastor, let me say this gently. Some of the numbers you’re celebrating may not mean what you think they mean.We often look for the church communication metrics that are easiest to find instead of the ones that actually reveal spiritual movement. Vanity metrics make us feel successful, but they don’t always...
Continue reading

Church Social Media: 5 Ways to Post with Purpose

Church social media is no longer optional. Your community is online every day, often for hours at a time. That means your presence matters more than ever. However, with that opportunity comes responsibility. Every post shapes perception. Every comment communicates something about your faith, your leadership, and your church. So before you...
Continue reading