10 Jul Personas Preaching to Personas (why you can’t preach to everyone) Posted by BKFS July 10, 2023 Jesus, in His earthly ministry, couldn’t preach to everyone; so, He practiced preaching to personas. He knew His local a... Continue reading
16 Nov Communication Strategy, Content, Personas, Silo STOP: 14-Minute Church Communication Checkup Posted by BKFS November 16, 2020 We all need a checkup every now and again. I visited my doctor this week and I was amazed how simple the basic questions... Continue reading