Commericials. Super!

It's a phenomenon. The Super bowl that is. I'm not a sports person, yet I sit with family and friends, eat, and watch the game. From the start to the finish. OK, I know who is playing (I had to look it up); but ultimately I find the super bowl games rather...
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Business Essentials 5: Perception

Have you ever thought you knew something about a product or organization and then found out something entirely different? Imagine what people say about your product or service. What do they think about your company? Your vertical market, your category? If you don't tell them, they have to figure it out for...
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