07 Sep Brand Strategy, Leadership No One Likes a Copycat September 7, 2015 By BKFS 0 comments If you’ve ever heard me in a seminar, workshop, or conference, you’ve probably heard my rant about Pepsi Max. The histor... Continue reading
13 Sep Communication Strategy 4 Simple Things all Churches Need to Know – 3 September 13, 2009 By BKFS 0 comments Think about your favorite product or service. You know, the ones you love to buy, use and promote. I love PepsiMax righ... Continue reading