4 Requirements for Personas

A communication persona is a focused community group that you’re targeting with a particular message based on a stereotypical description that encompasses their needs, concerns, and goals. Your church needs to define them. It’s the easiest way to connect with your community! To successfully reach people with a product, ministry, or...
Continue reading

5 Steps to Developing an Engaging Sermon Series

There are only a few constants in a church service. Singing, the offering, and the sermon. In most churches today, the singing isn’t original to the church (unless they have talented songwriters), the offering is a means of worship but is rarely original, while the sermon is what truly attracts...
Continue reading